Slim by Design

Slim by Design Author Brian Wansink
ISBN-10 9781781807675
Release 2016-04-26
Pages 328
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In this paradigm-shattering book, leading behavioural economist and food psychologist Brian Wansink - dubbed the 'Sherlock Holmes of food' and the 'wizard of why' - offers a radical new philosophy for weight loss. The answer isn't to tell people what to do: it's to set up their living environments so that they will naturally lose weight. Using cutting-edge, never-before-seen research from his acclaimed Food and Brand Lab at Cornell University, Wansink reveals how innovative and inexpensive design changes - from home kitchens to restaurants, from grocery stores to schools and workplaces - can make it mindlessly easy for people to eat healthier and make it more profitable for the companies who sell the food.

In Slim by Design, Wansink argues that the easiest, quickest and most natural way to reverse weight gain is to work with human nature, not against it. He demonstrates how schools can nudge kids to take an apple instead of a cookie, how restaurants can increase profits by selling half-size portions, how supermarkets can double the amount of fruits and vegetables they sell, and how anyone can cut plate refills at home by more than a third. Interweaving drawings, charts, floor plans and scorecards with new scientific studies and compelling insights that will make you view your surroundings in an entirely fresh way, this entertaining, eye-opening book offers practical solutions for changing your everyday environment to make you, your family and even your community slim by design.



Slim by Design

Slim by Design Author Brian Wansink
ISBN-10 9780062136541
Release 2014-09-23
Pages 320
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In Slim by Design, leading behavioral economist, food psychologist, and bestselling author Brian Wansink introduces groundbreaking solutions for designing our most common spaces—schools, restaurants, grocery stores, and home kitchens, among others—in order to make positive changes in how we approach and manage our diets. Anyone familiar with Wansink’s Mindless Eating knows this is not a typical diet book. Wansink shares his scientific approach to eating, providing insight and information, so we can all make better choices when it comes to food. The pioneer of the Small Plate Movement, Brian Wansink presents compelling research conducted at the Food and Brand Lab at Cornell University by way of cartoons, drawings, charts, graphs, floor plans, and more. Slim by Design offers innovative ways to make healthy eating mindlessly easy.



Mindless Eating

Mindless Eating Author Brian Wansink, Ph.D.
ISBN-10 0553904035
Release 2006-12-19
Pages 288
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This book will literally change the way you think about your next meal. Food psychologist Brian Wansink revolutionizes our awareness of how much, what, and why we’re eating—often without realizing it. His findings will astound you. • Can the size of your plate really influence your appetite? • Why do you eat more when you dine with friends? • What “hidden persuaders” are used by restaurants and supermarkets to get us to overeat? • How does music or the color of the room influence how much—and how fast—we eat? • How can we “mindlessly” lose—instead of gain—up to twenty pounds in the coming year? Starting today, you can make more mindful, enjoyable, and healthy choices at the dinner table, in the supermarket, at the office—wherever you satisfy your appetite.



Marketing Nutrition

Marketing Nutrition Author Brian Wansink
ISBN-10 9780252092794
Release 2010-10-01
Pages 224
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Although encouraging people to eat more nutritiously can promote better health, most efforts by companies, health professionals, and even parents are disappointingly ineffective. Brian Wansink’s Marketing Nutrition focuses on why people eat the foods they do, and what can be done to improve their nutrition. Wansink argues that the true challenge in marketing nutrition lies in leveraging new tools of consumer psychology (which he specifically demonstrates) and by applying lessons from other products’ failures and successes. The key problem with marketing nutrition remains, after all, marketing.



Smart Things

Smart Things Author Mike Kuniavsky
ISBN-10 0080954081
Release 2010-09-14
Pages 336
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The world of smart shoes, appliances, and phones is already here, but the practice of user experience (UX) design for ubiquitous computing is still relatively new. Design companies like IDEO and frogdesign are regularly asked to design products that unify software interaction, device design and service design -- which are all the key components of ubiquitous computing UX -- and practicing designers need a way to tackle practical challenges of design. Theory is not enough for them -- luckily the industry is now mature enough to have tried and tested best practices and case studies from the field. Smart Things presents a problem-solving approach to addressing designers' needs and concentrates on process, rather than technological detail, to keep from being quickly outdated. It pays close attention to the capabilities and limitations of the medium in question and discusses the tradeoffs and challenges of design in a commercial environment. Divided into two sections, frameworks and techniques, the book discusses broad design methods and case studies that reflect key aspects of these approaches. The book then presents a set of techniques highly valuable to a practicing designer. It is intentionally not a comprehensive tutorial of user-centered design'as that is covered in many other books'but it is a handful of techniques useful when designing ubiquitous computing user experiences. In short, Smart Things gives its readers both the "why" of this kind of design and the "how," in well-defined chunks. Tackles design of products in the post-Web world where computers no longer have to be monolithic, expensive general-purpose devices Features broad frameworks and processes, practical advice to help approach specifics, and techniques for the unique design challenges Presents case studies that describe, in detail, how others have solved problems, managed trade-offs, and met successes



Secrets From the Eating Lab

Secrets From the Eating Lab Author Traci Mann
ISBN-10 9780062329264
Release 2015-04-07
Pages 272
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A provocative expose of the dieting industry from one of the nation’s leading researchers in self-control and the psychology of weight loss that offers proven strategies for sustainable weight loss. From her office in the University of Minnesota’s Health and Eating Lab, professor Traci Mann researches self-control and dieting. And what she has discovered is groundbreaking. Not only do diets not work; they often result in weight gain. Americans are losing the battle of the bulge because our bodies and brains are not hardwired to resist food—the very idea of it works against our biological imperative to survive. In Secrets From the Eating Lab, Mann challenges assumptions—including those that make up the very foundation of the weight loss industry—about how diets work and why they fail. The result of more than two decades of research, it offers cutting-edge science and exciting new insights into the American obesity epidemic and our relationship with eating and food. Secrets From the Eating Lab also gives readers the practical tools they need to actually lose weight and get healthy. Mann argues that the idea of willpower is a myth—we shouldn’t waste time and money trying to combat our natural tendencies. Instead, she offers 12 simple, effective strategies that take advantage of human nature instead of fighting it—from changing the size of your plates to socializing with people with healthy habits, removing “healthy” labels that send negative messages to redefining comfort food.



Why We Buy

Why We Buy Author Paco Underhill
ISBN-10 9781416595243
Release 2009
Pages 306
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A revised edition of a best-selling work on America's consumer culture makes observations about the retail practices of other cultures, describes the latest trends in online retail, and makes recommendations for how major companies can dramatically improve customer service practices. Original.



Self Help That Works

Self Help That Works Author John C. Norcross Ph.D.
ISBN-10 9780199333646
Release 2013-03-05
Pages 624
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Self-help is big business, but alas, not always a scientific one. Self-help books, websites, and movies abound and are important sources of psychological advice for millions of Americans. But how can you sift through them to find the ones that work? Self-Help That Works is an indispensable guide that enables readers to identify effective self-help materials and distinguish them from those that are potentially misleading or even harmful. Six scientist-practitioners bring careful research, expertise, and a dozen national studies to the task of choosing and recommending self-help resources. Designed for both laypersons and mental-health professionals, this book critically reviews multiple types of self-help resources, from books and autobiographies to films, online programs, support groups, and websites, for 41 different behavioral disorders and life challenges. The revised edition of this award-winning book now features online self-help resources, expanded content, and new chapters focusing on autism, bullying, chronic pain, GLB issues, happiness, and nonchemical addictions. Each chapter updates the self-help resources launched since the previous edition and expands the material. The final chapters provide key strategies for consumers evaluating self-help as well as for professionals integrating self-help into treatment. All told, this updated edition of Self-Help that Works evaluates more than 2,000 self-help resources and brings together the collective wisdom of nearly 5,000 mental health professionals. Whether seeking self-help for yourself, loved ones, or patients, this is the go-to, research-based guide with the best advice on what works.



A Guide To Flexible Dieting

A Guide To Flexible Dieting Author Lyle McDonald
ISBN-10 9780967145655
Release 2005
Pages 87
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A Guide To Flexible Dieting has been writing in one form or another for most of life. You can find so many inspiration from A Guide To Flexible Dieting also informative, and entertaining. Click DOWNLOAD or Read Online button to get full A Guide To Flexible Dieting book for free.



Working Minds

Working Minds Author Beth Crandall
ISBN-10 9780262296946
Release 2006-07-07
Pages 352
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Cognitive Task Analysis (CTA) helps researchers understand how cognitive skills and strategies make it possible for people to act effectively and get things done. CTA can yield information people need -- employers faced with personnel issues, market researchers who want to understand the thought processes of consumers, trainers and others who design instructional systems, health care professionals who want to apply lessons learned from errors and accidents, systems analysts developing user specifications, and many other professionals. CTA can show what makes the workplace work -- and what keeps it from working as well as it might.Working Minds is a true handbook, offering a set of tools for doing CTA: methods for collecting data about cognitive processes and events, analyzing them, and communicating them effectively. It covers both the "why" and the "how" of CTA methods, providing examples, guidance, and stories from the authors' own experiences as CTA practitioners. Because effective use of CTA depends on some conceptual grounding in cognitive theory and research -- on knowing what a cognitive perspective can offer -- the book also offers an overview of current research on cognition.The book provides detailed guidance for planning and carrying out CTA, with chapters on capturing knowledge and capturing the way people reason. It discusses studying cognition in real-world settings and the challenges of rapidly changing technology. And it describes key issues in applying CTA findings in a variety of fields. Working Minds makes the methodology of CTA accessible and the skills involved attainable.



The End of Overeating

The End of Overeating Author David A. Kessler
ISBN-10 1605295051
Release 2010-09-14
Pages 352
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Dr. David A. Kessler, the dynamic and controversial former FDA commissioner known for his crusade against the tobacco industry, is taking on another business that's making Americans sick: the food industry. In The End of Overeating, Dr. Kessler shows us how our brain chemistry has been hijacked by the foods we most love to eat: those that contain stimulating combinations of fat, sugar, and salt. Drawn from the latest brain science as well as interviews with top physicians and food industry insiders, The End of Overeating exposes the food industry's aggressive marketing tactics and reveals shocking facts about how we lost control over food--and what we can do to get it back. For the millions of people struggling with their weight as well as those of us who simply can't seem to eat our favorite foods in moderation, Dr. Kessler's cutting-edge investigation offers valuable insights and practical answers for America's largest-ever public health crisis. There has never been a more thorough, compelling, or in-depth analysis of why we eat the way we do.



Happy Hormones Slim Belly

Happy Hormones  Slim Belly Author Jorge Cruise
ISBN-10 1401943306
Release 2015-05-05
Pages 288
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The frequent talk-show guest and author of The Belly Fat Cure outlines a counter-intuitive, weekly program for stabilizing hormones by eliminating sugar for two days and then re-adding it for five, explaining how specific "carb cycling" approaches can stimulate the metabolism for weight loss and higher energy. 100,000 first printing.



Mindful Eating

Mindful Eating Author Jan Chozen Bays
ISBN-10 9781590305317
Release 2009
Pages 175
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Explaining how and why to apply the Zen art of mindfulness to changing our attitude toward food, an introduction to mindfulness demonstrates how it can help readers develop a healthier relationship with food, gain control over eating problems from the inside out, and re-energize a sense of pleasure and satisfaction. Original. 40,000 first printing.



The Mindfulness Based Eating Solution

The Mindfulness Based Eating Solution Author Lynn Rossy
ISBN-10 9781626253292
Release 2016-07-01
Pages 224
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What are you really hungry for? Is it food, happiness, or something else? In this unique book, mindfulness expert Lynn Rossy offers a proven-effective, whole-body approach to help you discover the real reasons why you’re overeating. In The Mindfulness-Based Eating Solution, Rossy provides an innovative and proven-effective program to help you slow down, savor each bite, and actually eat less. This unique, whole-body approach will encourage you to adopt healthy eating habits by showing you how to listen to your body’s intuition, uncover the psychological cause of your overeating, and be more mindful during mealtime. If you find yourself eating without thinking, because you feel bored or sad, or simply because you’ve had a hard day, indulging here and there is understandable. But emotional eating can often spiral out of control, leading to obesity, diabetes, and heart problems in the long run. The whole-body program in this book will help you learn how to listen to your body’s needs, so that you can stay healthy and happy, without giving up your love for food. In fact, according to a recent study, women in the author's Eat for Life program reported higher levels of body appreciation and intuitive eating and lower levels of problematic eating behaviors than did the wait list comparison group. If you want to lose weight, feel better, and truly enjoy your food, the easy-to-use strategies in this book will show you how—one mindful taste at a time.



The Perfect Mix

The Perfect Mix Author Helen Rothberg, PhD
ISBN-10 9781501127847
Release 2017-06-20
Pages 176
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In the tradition of the popular business classics Leadership Is an Art and What They Don’t Teach You at Harvard Business School, Dr. Helen Rothberg, a sought-after consultant to CEOs and entrepreneurs, reveals memorable insights about leadership developed while she worked as a bartender and restaurant manager. Good managers and good leaders are not always the same. Dr. Helen Rothberg trains leaders, from Fortune 500 executives to startup entrepreneurs, with her particular brand of ADVICE—Action, Determination, Vision, Integrity, Communication, Empathy. Based on the management and life lessons she learned from working as a bartender while getting graduate business and behavioral science degrees, each aspect of ADVICE helps leaders hone their vision—of themselves and their business. You will explore who you are and who you need to become, analyze what has worked in the past and what might work better in the future, and realize ways to continually adapt—with courage and grace—to the unpredictable, uncertain business environment. Through the book’s colorful stories of barroom brawls and boardroom bravado, competition and cooperation, conflict and other challenges, you’ll conceive of new ways to develop working relationships with colleagues and customers; keep things running smoothly; and manage infuriating, delightful, and sometimes dangerous clients as well as temperamental and talented employees, and owners or bosses with brilliant ideas who may not communicate well. Leading an organization is knowing when to stir or shake things up, blend or serve neat, and Dr. Rothberg finishes each chapter with the recipe for a creative cocktail that embodies a lesson, to mix perfectly, contemplate, and savor.



18 and Life on Skid Row

18 and Life on Skid Row Author Sebastian Bach
ISBN-10 9780062265418
Release 2016-12-06
Pages 448
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18 And Life on Skid Row tells the story of a boy who spent his childhood moving from Freeport, Bahamas to California and finally to Canada and who at the age of eight discovered the gift that would change his life. Throughout his career, Sebastian Bach has sold over twenty million records both as the lead singer of Skid Row and as a solo artist. He is particularly known for the hit singles I Remember You, Youth Gone Wild, & 18 & Life, and the albums Skid Row and Slave To The Grind, which became the first ever hard rock album to debut at #1 on the Billboard Top 200 and landed him on the cover of Rolling Stone magazine. Bach then went on to become the first rock star to grace the Broadway stage, with starring roles in Jekyll & Hyde, Jesus Christ Superstar and The Rocky Horror Picture Show. He also appeared for seven seasons on the hit television show The Gilmore Girls. In his memoir, Bach recounts lurid tales of excess and debauchery as he toured the world with Bon Jovi, Aerosmith, Motley Crue, Soundgarden, Pantera, Nine Inch Nails and Guns N’ Roses. Filled with backstage photos from his own personal collection, 18 And Life on Skid Row is the story of hitting it big at a young age, and of a band that broke up in its prime. It is the story of a man who achieved his wildest dreams, only to lose his family, and then his home. It is a story of perseverance, of wine, women and song and a man who has made his life on the road and always will. 18 And Life On Skid Row is not your ordinary rock memoir, because Sebastian Bach is not your ordinary rock star.



A Taste of Generation Yum

A Taste of Generation Yum Author Eve Turow
ISBN-10 9781508015451
Release 2015-07-01
Pages 206
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There are roughly 80 million Millennials in America. According to research by BBDO, half of them identify as Òfoodies.Ó They buy organic groceries, fawn over Chemex coffee, Instagram images of pork belly and spend their recession-dented incomes on high-end meals out. Young adults with degrees from prestigious universities apply their learnings to harvests instead of hedge funds. Never before has a young generation paidÊthisÊmuch attention to food. Starting back in 2012, Millennial, Eve Turow set out on a journey to understand why. Ê Through interviews with a variety of Millennials as well as food luminariesÑincluding Anthony Bourdain, Michael Pollan, Mark Bittman, Marion Nestle and moreÑTurow investigates the underlying drive for the Millennial obsession with food, and later looks at the role of Millennials in the future of food policy in America.